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                        blog.

adjust releases benchmarks dashboard

6/26/2018

 
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Mobile marketing measurement company Adjust has just released a dashboard allowing mobile marketers to compare their Key Performance Indicators to other similar apps. Simply select your app category, your geo, mobile acquisition type (paid vs. organic), mobile operating system....and voila! Based on a sample of 7,000 apps and over 4 billion installs (from 01/01/2018 to 03/31/2018), the dashboard will give you averages for retention, sessions, post install events, fraudulent installs and much more. Check it out!

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